News

Every year, Brand Finance, a consulting company, creates a „Global 500“ list, its estimation of the world‘s 500 most valuable brands. A brand’s value is calculated by multiplying a brand’s strength index (BSI composites from investment, equity and performance of the brand), by an individual brand’s strength and a …

For those who are struggling to find venture capital funds who are investing in Food and Beverage industry, we prepared a small list. Yes, it’s not a full global list of Food and Beverage VCs.   1. First Beverage Group – company is based in Los Angeles and are successfully working since 2005. Company has […]…

For the last 4 months our market research team was working to prepare our first market report about sports drinks. Today I’m very happy to introduce this to our blog readers. Before introducing this report we think it’s very important to explain why we are doing this. There are two main reasons: We believe t…

The Summer Olympic Games in 2016 will be held in Rio, Brazil, and there is a great possibility to launch a Brazilian drink with the help of the Olympics. The rain forests of Brazil are full of various tropical fruits and herbs that are well identified with this country. Creating natural trending beverages with functiona…

Starchy Raw Materials Used in Alcohol Production Many alcoholic beverages are based on material containing starch. Enzymes break down starch into glucose molecules through fermentation, which is then converted into ethanol. Fermentation can be divided into two stages: First stage—a small concentration of ethanol is produce…

A huge variety of different beverage products reach the market every year. Some of them are copies of well-known products, while others are unique products, but all are created to attract a target market. MyDrink Beverages sure had some memorable projects regarding the unique qualities of their created products. One suc…

Multifunctional food is getting more and more popular. This is most probably  due to the continuing trends toward healthy lifestyles. Sports drinks, for example, have lately been fortified not only with minerals and vitamins, but collagen as well. Such types of products can be referred to as multifunctional drinks – ser…

Alcohol consumption has shown an annual increase in growth. This has led beverage developers to examine the market, conduct investigations, and adapt existing practices to new tastes and drinking methods. With the New Year comes fresh trends, so have a look at what’s on tap for 2016: Carbonating and bottling cocktails –…

January may seem like the quietest month of the year. The holidays are over, and we’re all getting back to our daily routines. But the opposite is true for beverage developers. For them, now is the best time to start working on new product development for the upcoming summer season. Many people include regular visits [&…

This is obviously the age of big data. It is so big that we do not always make the best (or any) use of it. Sometimes because we do not have direct access to this data or because we simply do not know how to handle it. Below are a few thoughts on how to […]

…