Soft-drinks packaging innovations and trends

Recently I was making an analysis about future trends and innovations of packing in soft-drinks industry. I found a lot of interesting concepts and already introduced products for packaging of soft-drinks. I think the most interesting packaging solutions is for self-heating and self-cooling beverages. Although at the moment this type of packaging solution is quite expensive. As far as I know there are a lot of self-cooling and self-heating patented technologies, however, the problem is that there are not leader. Also dual-product packaging innovations seems very attractive. Application possibilities are endless. For example, juice products, dairy products even mixing dry with non-dry products.

Below you will find several interesting packaging innovations

Dual-Chamber Bottle


dual packaging

dual based packaging




Stand-Up Pouch

stand up pouch

Coca-Cola Bag

soft drink in a bag

coca-cola in a bag


Self-Heating and Self-Cooling


self-cooling packaging innovation

self-heating packaging innovation

Aseptic Paperboard Can

aseptic paper can

aseptic packaging

Author - Adomas Pranevičius

Adomas Pranevicius is the co-founder and CEO of MyDrink Beverages, a premier supplier of functional ingredient solutions to beverage industry . Adomas specializes in beverage concept development, start-up beverage projects, business development and brand building. During his career he co-founded NapNock energy shot, Dragoon vitamin drink, HighVit functional vitamin drinks and Simply Umai beauty drink. He enjoys developing new beverage concepts and generating marketing ideas for them. Currently he is focusing on international expansion of MyDrink Beverages. Adomas is also writing a blog about latest beverage trends and innovations. His insights and ideas have been quoted in, Soft Drinks International, Beverage World and other media sources.

  • Marat

    Dear Adomas.
    Those are very interesting solutions presented here.
    We are juice, juice content beverages (carbonated and non carbonated) manufacturer, and seeking new ways for our products packaging developing ways.
    Please contact me as my e-mail indicated upper.


  • charles w kimani

    we do business in east Africa and USA9Eastern-Boston) area , We would be interested in distribution of your products in this parts of the world. Please send more info, Dvds, pump lets any.
    Please advice .

  • Dear Adomas,

    Thank you for presenting BottleClips® amongst the latest soft-drinks packaging innovations. We’re honored!

    Kind regards,

    Sylvestre BASSING
    Sales & Marketing
    BTC Concept
    Mobile: +33 (0)6 71 00 76 18

  • Matthew

    Zimbi drinks are another great example of innovative packaging. The bottles are shaped like rockets and are actually engineered to fly! Check it out on the website at .

  • vishnu sharma

    we are a beverages company , pls go through our website and we want to start new generation products , how can we join hands?

  • Bill Brandell

    Dear Adomas, I like what you are doing with your business. Much of beverage packaging innovation is designed in Europe. My firm specializes in business development in the US. –the portfoliio includes plastic cans, reclosable ends for cans, spill-proof bottle caps—all designed in Europe. We would like to discuss other innovations that have potential market development ambitions in the US.
    Bill Brandell
    Innovative Beverage Containers

  • Michael Pritchard

    This article is inspiring, what a great bunch of ideas!